The shampoo that neutralises unwanted shine from the 1st application.
VIOLET shampoo gently cleanses, moisturises and neutralises unwanted highlights from the 1st application. Hair is soft and shiny, with radiant cold highlights for the purest white. At the heart of the formula are violet pigments that correct yellow and copper highlights to revive the radiance of cool highlights with each shampoo. Anti-oxidant Edelweiss extract protects the hair fibre. An extract of white mallow makes hair twice as shiny.
No silicones, no sulphated surfactants, no colourants, no PEG.
Formulated with purple pigments that neutralise undesirable yellow and copper highlights to revive the radiance of cool highlights.
Edelweiss extract protects the fiber from free radicals, helping to limit yellowing.
An extraction of white mallow adds twice as much shine to the fibre*.
*tested on strands
Hair is soft and shiny. Cool highlights shine through.
100%* hair is soft
96%* hair is shiny
91%* color is bright and luminous
82%* hair has cool highlights
*Clinical study carried out on 22 volunteers over 28 days with grey, white or bleached blonde hair.
Perfect
i love this shampoo! its perfect for my light hair, it does not stain and smells good
Katherine | 15/05/2025